dba Luftfahrtgesellschaft mbH - formerly Deutsche BA (British Airways), Germany
2003: INTRO Aviation acquires 100% of the shares of British Airways German affiliate Deutsche BA in order to position the company in the market with the new brand dba and a fresh concept.
dba – with a fleet of 15 Boeings 737-300/500 – was restructured following a clear strategy operating high frequency business as a single class full-service-airline with a new fare concept. After only 15 months and the first time in its 12 year history dba is profitable – with just minor staff reductions.
2005: German airline gexx, – with 14 Fokker-100 aircraft – is acquired and fully integrated into dba – again with just insignificant staff reductions.
With up to 180 flights per day and 29 aircrafts dba grows to be Germany's third largest airline. With its innovative concept dba also challenges Lufthansa in the regional market. The company is able to consistently maintain a 30% market share on comparable routes and increasingly starts to cooperate with international airlines.
An order for 24 Boeings 737-700 is placed.
On August 17th, 2006 dba is successfully sold to Air Berlin.